Backed by a history of success, we’ve forged powerful partnerships with businesses from Main Street to the national and international stage. Our precision-crafted brand strategies don’t just make noise—they generate real, measurable ROI, fueling growth and impacting every industry we touch.
At
Bluebird,
we
don’t
just
create
brands;
we
create
lasting
relationships
and
a
foundation
for
growth.
OUR CAPABILITIES
BRAND STRATEGY
Who you are and what makes you different.
Research & Discovery
Executive Interviews
Analysis of Products & Services
Brand Review
Audience Mapping
Identity Inspiration
Market Research
Brand Story
30-Word Brand Story
100-Word Brand Story
Mission / Vision / Values
Brand Position
Brand Voice
Brand Promise
Brand Descriptors
Brand Attributes
Brand Perfomance Principles
Buyer Personas
How We Speak
Key Messages
Value Proposition
Tagline
Content Development
Copy Writing
Competitive Analysis
Market Research
Visual Audit
Content Audit
SWOT Analysis
Brand Identity
Naming
Brand Architecture
Logo Design
Mood Board
Key Aesthetics
BRAND DESIGN
The visual projection of your brand to your target audience.
Visual Communication Systems
Logo Formats
Logo Color
Support Color
Typography
Image Tone
Shape / Patterns
Illustration
Iconography
Grid / Layouts
Business Cards
Stationery Suites
Brochures
Postcards / Direct Mail
Apparel
Swag
Packaging
Custom Marketing Pieces
Point of Purchase
Sales Kits
Pitch Decks
Annual Reports
Ad Campaign
Environmental
Interior Design Consulting
Brand Interaction
Signage
Sign Packages
Vehicle Graphics
Point of Purchase
Wayfinding
Tradeshow / Displays
Custom Pieces
Film / Video
Photography
Story Boarding
Videography
Motion graphic
Web Development
Website Needs Assessment
Website Strategy & Planning
Project Definition
Content Creation & Copywriting
Sitemaps / Information Architecture
Wireframes
User Experience (UX)
UI & Visual Design
Front-end Development
Testing and Launch
Analytics & Reporting
Web Hosting
Graphic Standards
Brand Strategy
Logo Guidelines
Visual Communication System Components
Application Specifications
BRAND ACTIVATION
Energize your brand to engage your target and grow your business.
Search Engine Optimization
Pre-Launch Strategy
Launch Strategy
Post-Launch Strategy
Communication Strategy
Public Relations
Paid Search Marketing (PPC)
Campaign Setup & Creation
Campaign Strategy
Creative Development
Landing Page Design
Conversion Rate Optimization
Remarketing
Analytics Integration
Monthly Reporting
Lead Generation Strategy
Lead Magnet
Conversation Path
Social Proof
Landing Page Strategy
Launch Strategy
Pre-Launch Strategy
Launch Strategy
Post-Launch Strategy
Communication Strategy
Public Relations
Integrated Launch Campaign
Strategic Planning
Copywriting
Conceptual Development
Marketing Campaign Development
Marketing Materials
Digital Integration
Brand Ambassador Program
Customer Service Standards
How We Speak
Expressing the Brand
Essential Brand Messages
Working As a Team
Featured Case Studies
Designed for Industry™
Iver C. Ranum Innovation Campus
Building Relationships
Spyder Construction
The Energy to Thrive™
CORE Electric Cooperative
StagePoint
Big or Small, We Bear it All.
Experience Our Craft
Lariat Lodge Brewing Company
WHAT OUR CLIENTS SAY ABOUT US
“BlueBird went above and beyond when helping us rebrand from Bear Steam Cleaning to Bear Cleaning & Restoration. Bluebird directed a streamlined process and were always quick to respond to our questions or concerns. For our 30 person company and growing, they were definitely worth the investment as we launch into a new era.”
– Bryan Carroll – Owner
WHY INVEST INTO YOUR BRAND?
Brand Development Creates
More Value
0
%
PRICE
PREMIUM
Consumers are willing to pay up to 16% more for products or services from brands they trust and perceive as high-quality.
NIELSEN
0
%
COMPETITIVE
EDGE
Brands with strong emotional connections to customers outperform competitors by 20% and are less affected by price competition.
GALLUP
0
%
REVENUE
INCREASE
Consistent brand presentation across all platforms can increase revenue by up to 23%.
FORBES / LUCIDPRESS
0
%
MARKET
VALUATION
Brands with strong reputations and recognizable identities can contribute up to 30% of overall market value.
MCKINSEY & COMPANY
0
%
IMPACT OF
BRANDING
46% of consumers say they will pay more for brands they trust, showing the long-term ROI of investing in brand identity and trust-building.
SALSIFY
0
%
CUSTOMER
RETENTION
Companies with strong branding retain 89% of customers, compared to 33% retention for weaker brands.
BAIN & COMPANY
Brands Built to Last.
The most successful companies, large and small, have one thing in common:
They have all built a strong brand.