AWWA launches new brand, new platform proving it is the authority on all things water
American Water Works Association (AWWA) is an international society dedicated to providing water solutions and effective management of water. The association is the world’s largest organization of water supply professionals with 51,000 members. Bluebird collaborated with AWWA to create a new name and brand for a digital platform (envoi) that grants subscribers 24/7 access to the most up-to-date versions of water Standards, Manuals, and technical content. envoi is a comprehensive library for online technical content, making it the authoritative, go-to source for information on all things water.
Brand Standards, Brand Strategy, Key Messaging, Name Development
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